Friday, May 15, 2009

H&M Fashion Against AIDS

Dita Von Teese and Katy Perry are just two of the celebrities joining H&M and Designers Against AIDS (DAA) for Fashion Against AIDS, to help fight the disease and raise youth awareness.

Also participating in the campaign: Tokio Hotel, N.E.R.D, Estelle, Cyndi Lauper, Dangerous Muse,Robyn, Róisín Murphy, Yelle, Moby, Yoko Ono, and Katharine Hamnett.

All of the celebs collaborated with H&M on designs for T-shirts, T-shirt dresses, vests and bodies. 25% of the sales price will be donated to youth HIV/AIDS awareness projects. The collection, in 100% organic cotton, for both guys and girls will go on sale in H&M’s youth DIVIDED department from May 28 2009. Watch the promo video below!


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